OOH market leader oOh!media has announced a new awards program to recognise "individuals in the industry who make significant community contributions," providing them with media to promote their charity of choice across oOh!’s network.
|David Scribner, oOh!media|
With a combined prize pool of over $1 million, The Open Awards – which coincide with the company’s oOh!Pen Season – will feature four different categories that recognise individuals for their various contributions to charities and communities.
“We’re very excited to launch these awards and recognise fellow members of the media and marketing industry who selflessly take time out of their busy lives to make enormous charity contributions,” said oOh! chief customer officer David Scribner.
“The awards are also a great way to kick off what we call oOh!Pen Season, which is the busiest time for the Out of Home industry and one where we have maximum audience reach, with most Australians spending their days and nights outdoors.”
The Open Awards categories include:
Performance: Recognising individuals who contribute to charities via sport and related activities.
Engagement: Volunteers who sacrifice their own time to help others.
Impact: Individuals who are making contributions in the sustainability space.
Palme D’Orange: Recognises the most outstanding entry across all categories.
The Performance, Engagement and Impact category winners will take home a certificate and trophy, plus a media pack worth $250,000 for their charity of choice. The winner of the Palme D’Orange will receive a $250,000 media pack for their charity, plus a three-night stay at Daydream Island Resort, with flights and accommodation valued at $10,000.
Winners will be selected by a line-up of judges who actively help others, including:
Grace Favelle: a 20-year-old cancer survivor and Make-A-Wish ambassador who is studying at university to pursue her dream of working in the media.
David Scribner: oOh! Chief Customer Officer, regular mentor of students at the University of Sydney and oOh!’s representative at this year’s Vinnies CEO Sleepout.
Samantha Hollier-James: oOh! Integrated Campaign Director and Tour de Cure Co-Founder.
Karni Maizels: Business Manager oOh! Melbourne, and Pink Hope’s volunteer of the year (2018).
Tim Murphy: oOh! National Sales Director and NGEN volunteer.
Nathan Robertson: oOh! SA Sales Director and volunteer for The Disabled Surfers Association of Australia.
Tonya Greer: oOh! Community Manager, who works with oOh!’s charity partners.
Nominations are now open. For more information visit www.oohmedia.com.au/openawards