Shane Lucas, Director, HP Graphic Arts South Pacific said PrintEx11 and the co-located Visual Impact Image Expo (VIIE) on 4-6 May at Darling Harbour, provided HP with a platform to showcase a wide range of digital print solutions to a targeted audience.

“The co-location of these trade shows enables HP to have a strong presence through our dedicated HP Application Gallery at VIIE and through our channel partners at PrintEx11.  At VIIE we will be demonstrating the effectiveness of the HP Latex Ink Technology which has become an industry standard with printers around the world taking advantage of the environmental credentials of the HP Latex Ink printers to drive sales. There will also be a range of HP Scitex flatbed machines on display and Currie Group will demonstrate the versatility of the HP Indigo range.”

HP at PrintEx11
At this year’s PrintEx11, HP Graphic Solutions – HP Designjet and HP Scitex including the Latex inks models - will be displayed on a number of HP channel partner stands including GBC with the HP Designjet L65500 with Latex inks, Celmac with the HP Scitex FB500 and CPI with the HP Scitex FB500 and also the HP Scitex LX800 upgraded to LX850.

And HP Indigo presses – HP Indigo 7500, 3550 and WS6000 - will be on display on the Currie Group stand.

NEW - CPI will demonstrate the HP Scitex LX800, which has been upgraded to the LX850 using new HP LX610 Latex inks that deliver richer blacks, glossier results and improved water resistance on fabrics.

HP at VIIE 2011
HP will display the versatility and range of applications achievable with HP Designjet and HP Scitex Printers. With over 30 different applications and samples on display in the 'HP Application Gallery', HP will provide visitors to the show with the opportunity to experience first-hand the possibilities available with HP wide-format printers.  

From custom printed fabric lounges to leather beanbags and backlit photo prints on display, a visit to the HP stand should not be missed!  HP will be showcasing the HP Latex Inks with the HP Designjet L25500 Printer, winner of the 2010 BERTL Best Eco-friendly Wide Format Inkjet Printer award.  The new HP Designjet Z6200 Photo Printer, which recently won a 'Hot One Award' in the March 2011 edition of Professional Photographer Magazine, will also be on display.  Supplying a complete workflow, HP will be driving its printers using the latest HP Workstations with HP Dreamcolor Monitors.

HP Graphic Arts
www.hp.com.au/graphicarts
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